Trump and Racing: What the Former President Did for Motorsports

If you think Trump is only about politics, you’re missing a big piece of his story. Over the years he put his brand on a few racing projects, sponsored events, and even owned a track. Knowing these moves can help fans understand why his name pops up in race news.

Trump’s Direct Involvement with Tracks

The most obvious link is the Trump National Golf Club in New Jersey, which also hosts a small drag strip for charity races. While it’s not a professional venue, the strip draws local drivers who want a taste of real drag racing. The event gets media coverage because of the Trump name, and that coverage pulls new eyes to the sport.

Another case was the short‑lived “Trump Speedway” concept in the early 2000s. The plan was to build a 1‑mile oval near Atlantic City, aimed at lower‑tier series like ARCA and NASCAR’s Truck Series. The project never finished, but the idea showed how a big brand can spark interest in building new racing facilities.

Sponsorships and Media Presence

Trump’s businesses have sponsored race teams and drivers in the past. For example, a Trump‑branded trailer appeared on the pit lane of a Formula 3 team in 2015. The partnership gave the team extra cash for parts, and the team got extra publicity from the Trump logo on their car.

Besides direct sponsorship, Trump’s rallies and public events often include high‑performance cars. When a rally was held in Florida in 2018, a fleet of exotic cars rolled in, and the media focused on the spectacle. That kind of exposure can boost interest in the cars themselves and the racing culture surrounding them.

Even the “Trump Tower Rally” videos that went viral on social media added to the mix. People saw luxury cars, fast laps, and a famous name, and they started talking about racing more.

All these moves have a common thread: they use the Trump brand to draw eyes to motorsports. Whether it’s a small drag strip or a high‑budget team, the name brings a buzz that can translate into ticket sales, merch, and online views.

For regular fans, the takeaway is simple. When you see a racing story that mentions Trump, it’s usually about money or media attention rather than technical racing details. That doesn’t mean the race isn’t worth watching – the extra spotlight often means better production, more cameras, and a chance to see behind‑the‑scenes action.

If you’re curious about catching a Trump‑linked race, start with local drag events at places like the Trump Golf Club strip, or follow the social feeds of teams that have carried the Trump logo. Those sources will tell you when and where the next showcase happens.

Bottom line: Donald Trump’s involvement in racing is not about driving the cars himself, but about using his brand to fund, promote, and hype events. That mixture of cash and publicity can help smaller series get the attention they need to grow.